The Text Blast campaign type is a one-time blast that bulk sends messages to a selected or filtered group of customers. The message can include anything from information about a store closure, upcoming sales and events, a daily deal, and so on.
Before sending out a text campaign, keep the following in mind:
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Text campaigns are limited to text only. Videos and photos are not allowed, but links can be included.
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Text blasts are one-time messages. To send them again, you'll need to edit and reannounce the campaign.
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Campaigns will only be sent to customers with mobile phone numbers in their Customer Profile.
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Campaigns will not be sent to customers you have blocked from online booking.
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Campaigns may be rejected if they break Vagaro's text guidelines or are flagged by phone carriers. Vagaro will not refund text messages used for flagged or rejected campaigns.
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Campaign recipient lists will not include customers who have opted out of marketing on Vagaro. However, this does not apply to customers who have replied "STOP" to your previous campaigns or blocked your number. The system will attempt to send a campaign to these customers, resulting in a failed message. Vagaro will not refund any failed messages.
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You can't create a text campaign while the number provided by Vagaro is still being approved.
Prerequisites: This feature requires a text marketing plan with an approved phone number.
To send a text blast to your customers:
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Go to → .
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Select Create Campaign.
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Under Select Delivery Method, select Text.
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Enter a Text Campaign Name. This title is not visible to your customers.
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Select the Text Blast campaign type, then select Apply.
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Specify the customers to include in the campaign by selecting the gender, customers of a specific employee, and age, then select Create Text.
Select Save to continue.
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In the Select Recipients section, review Who Will Receive Your Campaign, including the number of Customers and Employees, which customers and employees, and how many customers have opted out of your campaigns. Select Create Text to begin drafting your message.
Note
Customers who have Opted Out have configured their notification settings not to receive messages or have been blocked from online booking at your business. The system will not send text campaigns to customers in this list. Customers who texted "STOP" to previous campaigns will not display in the Opted Out list and will also fail.
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In the campaign builder, compose a text message for the campaign. The text cannot exceed 306 characters.
When composing a message, you can:
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Select the Vagaro AI
button to enhance your message with AI.
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Select Insert Link to add a link to your booking page, service menu, products, forms, Daily Deal, etc.
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Select Insert First Name or Insert First & Last. The system will automatically put the customer's name into the message when it is sent.
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Select Next. A preview of your text message will display.
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Optionally, select Send Text Preview to send a preview text to your phone.
Warning
Sending a text preview will pull from your Text Messaging plan.
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Select Next.
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Schedule and announce your campaign:
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Keep Send Now on to send this campaign as soon as you announce it. You'll also have the option to connect your Vagaro account with Facebook and post this campaign on your page.
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Toggle Send Now off to Schedule a date and time for when you want to send out this campaign.
Agree to the acknowledgment, then select Announce when you're ready to send.
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To send a text blast to your customers:
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Select the Marketing tab at the top or bottom of the screen.
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Under the Email & Text Marketing heading, select Create Campaign to go to the marketing dashboard.
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In the marketing dashboard, select Create Campaign.
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Next to Select Delivery Method, choose Text.
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Enter a Campaign Title. This title is not visible to your customers.
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Select the Text Blast campaign type.
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Select the recipients for this campaign:
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All Customers: Send this campaign to all customers in your Customer List.
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Filtered List: Send this campaign to a specific, filtered list of customers.
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Specific Customers: Send this campaign to a manually selected group of customers.
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Under Who Will Receive Your Campaign, review which Customers or Employees will receive your campaign, and see who Opted Out of text messages from your business. You can select Edit next to each item to view and remove customers from the list.
Note
Customers who have Opted Out have configured their notification settings not to receive messages or have been blocked from online booking at your business. The system will not send text campaigns to customers in this list. Customers who texted "STOP" to previous campaigns will not display in the Opted Out list and will also fail.
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Scroll to Schedule and choose an option:
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Send Now: Send this campaign as soon as you announce it. You can toggle Post On Facebook to connect your Facebook account to Vagaro and post your campaigns on your page.
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Schedule: Select Date & Time for when you want to send this text campaign.
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Select Next to begin drafting your text campaign.
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In the campaign builder, compose a text message for the campaign. The text cannot exceed 306 characters.
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Select the Vagaro AI
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Select Insert Link to add a link to your booking page, service menu, products, forms, Daily Deal, etc.
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Select the Insert Name menu while drafting a message to insert a customer's First Name or First & Last Name. The system will automatically replace the filler text with the customer's name when you announce
A text preview will display on the right side of the screen.
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Optionally, to see what your text will look like on your phone, select Send Text Preview:
Warning
Sending a text preview will pull from your Text Messaging plan.
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In the Send Text Preview popup, enter the phone numbers (separated by commas) you want to receive the preview, then select Send.
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Agree to the acknowledgment, then select Announce.
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You can save a draft of your campaign by selecting Save for Later instead of announcing it right away.
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