Email and Text Marketing Statuses in Vagaro

Review the information below to learn more about all the email and text marketing statuses that might result from sending mass messages to your customers.

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Navigate to Marketing → Email & Text Marketing → Create Campaign.
Click the link for Announced (on [date]) for a campaign.
Choose between Details and Chart View.
1. The chart view shows bars for each status (defined below), divided between email and text. Click any bar to see the detailed view for that status.
2. Details view lists the possible status options for you to click for more detail regarding that status.
3. In the Details view, you'll see a list of names, email addresses, phone numbers, and dates for the individual messages with that status.
4. You can sort the Details view by any column heading, filter it for Email, Text, or All, and search for an email address, cell phone number, or customer name.

Email and Text Marketing Statuses

Processed - the message is in the queue and is in the process of being sent out.

Delivered - the message has been delivered to the recipient.

Undelivered - the message was not delivered to the recipient.

Opened - the message was delivered and opened by the recipient. A message can be opened multiple times.

Clicked - the recipient clicked on a link in the message. Links can be clicked multiple times.

Unsubscribed - the recipient chose not to receive marketing blasts.

Spam - The recipient added your email address to their spam or junk folder.

Failed - The mail server rejected the message. It also could mean that the destination carrier is no longer in service, is unreachable, is a landline, is filtering out a message for delivery, or the destination device is powered down, out of the service area, or may not accept your messages.

Dropped - This occurs when a message is sent to an email address already listed on one of the suppression lists: Bounces, unsubscribes, spam reports, and invalid emails. The software automatically drops the message to protect the sender's reputation.

Bounced - The recipient's mail server rejected the message.

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Email and Text Marketing Statuses

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